“The factory of the future will have only two employees, a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.”
- Warren Bennis
Increasingly, the digitized world is making products free: movies, music, articles, books ... even the software that lets "customers" get these products for free.
Perhaps it is no coincidence that as the portion of free goods we consume rises so does unemployment.
Maybe in the future there will be good news and bad news. The good news will be that everything is free. The bad news is that no one will have jobs.
In such a world, conspicuous consumption will take on a new urgency. Economically, there will be little else to distinguish us.