25 January 2023

That Time in History When Incessant Tweeting Was Key to Wealth and Power

Musk points out in a response to a random tweet that it isn't possible for him to fix Twitter overnight given, you know, he has 2 other companies to run. Plus, the 9 kids. And all the tweeting he has to do.

It is fascinating.

Of all the criticism (rightfully) lobbed at Trump, weirdly, I've never heard anyone say, "Well, he sure seemed to tweet a lot for a man supposedly running a country." In Trump's last year in office, he was averaging 33 tweets a day.


Musk tweets, retweets or responds to a tweet about 24 times a day. (He was recently sued by investors for tweeting out fake news about his stock. His defense was that no one really believes what he tweets so he's not responsible for those tweets.)




Imagine someday trying to explain to young people how one gained power and wealth in the 2010s and 2020s. "Well, you should tweet incessantly. Studies show that whether you're pursuing wealth or power, tweeting a lot - and about pretty much everything - is key."

For a few years there, literally the richest guy in the world and most powerful guy in the world were focused on tweets. A lot. Is it any wonder that Sam Bankman-Fried - the guy who was briefly worth $26 billion - became one of the world's richest men while casually opining that “I'm very skeptical of books. I don't want to say no book is ever worth reading, but I actually do believe something pretty close to that."

"What is the key to success in your society?"
"Rage tweeting. Trolling. Limiting your opinions to 280 characters or less."
"Could you elaborate?"
"No. You obviously haven't been paying attention."
"Well, I did. For a bit."

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